Tag: data monetization
Walmart Gives Data and Analytics Monetization A Try
For years, Walmart supplied its vast network of manufacturers and distributors with free data about sales and brand performance. Now with its new Walmart Data Ventures arm, the retail giant is looking to monetize that ty Read more…
Three Paths to External Data Monetization
A sea change is occurring on the data monetization front, as companies begin realizing data is as an asset that can generate profits rather than just a liability that brings risk. Data clearly has value from an internal Read more…
Greasing the Wheels for Data Monetization
“Data is a critical asset to business success.” That’s probably the closest thing to a self-evident truth you’re likely to find in today’s ultra-competitive business landscape. We all know how important data is Read more…
Crazy Idea No. 46: Making Big Data Beneficial for All
Now here’s a crazy idea: What if the data we all generate on a day to day basis benefited us, instead of the companies that collect it? It may sound nuts at first, but some AI experts see a future in which people hold Read more…
Easy Money? Considerations for Building Out Your Data Monetization Practice
Three years ago, The Economist had concluded that oil was no longer the world’s most-valuable resource years ago, data was. In today’s data economy, FAANG stocks -- Facebook, Amazon, Apple, Netflix, and Google (okay, Read more…
Selling Your Data? Here’s What You Need To Know
If you've been collecting data for a while for your own analytical use, you're hopefully getting some good value out of it. And it may not surprise you to find out that other companies may get value out of it, too. But i Read more…
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